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Film: Tom Chick's amazing film to promote the Museum of British Folklore!

Date
11 March 2014

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“Reclaim the Forgotten, cherish the neglected, treasure the abandoned, encourage the overlooked, adore the unfashionable, re-invent the unwanted, champion the unloved, value the rejected” reads the copy on the souvenirs page on the Museum of British Folklore site. When visiting this particular page, you’d be forgiven for thinking that this museum was already up and running, but sadly it is not. And that is where filmmaker Tom Chick has stepped in – to encourage donations and support for one of the worthiest causes I’ve certainly ever read about.

The plan is to build a museum for the public that champions the timeless, cherished traditions of the British Isles. From Morris Dancing to The Flaming Tar Barrels of Ottery St Mary, and from Horn Dancing to the Whittlesea Straw Bear, this short film reminds you of the treasures our country holds in the way of folkloric tradition, and how it’s almost madness there has not been a place to house it all in until now. Fancy a visit to this museum as much as I do? Check out their manifesto and get involved in making this dream a reality.

A group of people in traditional costumes pull a large, straw-covered float along a wet road. They wear white shirts, red waistcoats and patterned hats, while onlookers watch under umbrellas.
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Tom Chick: The Museum of British Folklore

A group of people in matching brown patterned jackets and white trousers with red stripes stand on a paved road. They wear dark hats and look towards each other against a backdrop of a hazy green landscape.
Above

Tom Chick: The Museum of British Folklore

A group of people in medieval-style costumes pose in front of a stone archway. Many wear large, ornate antlers on their heads, while others play an accordion and a concertina.
Above

Tom Chick: The Museum of British Folklore

A vintage-style poster reads “COMING TO A TOWN NEAR YOU” above the title “The MUSEUM OF BRITISH FOLKLORE”. The text is flanked by a stylized face in a hat and a flaming figure.
Above

Tom Chick: The Museum of British Folklore

Two side-by-side images of wooden figures. On the left, a carved figure in a green jacket stands against a light wood background. On the right, a close-up of a figure wearing a sailor’s hat that reads “HMS COST”.
Above

Tom Chick: The Museum of British Folklore

A large group of people walk along a rural road in a procession. Many wear traditional white clothing and floral headpieces, with some carrying a tall, decorated structure.
Above

Tom Chick: The Museum of British Folklore

A 3D render of a conceptual architectural site in black and white. A single red tree stands in the centre of a courtyard, surrounded by geometric buildings and a large, curved perimeter wall.
Above

Tom Chick: The Museum of British Folklore

A person carries a large wooden barrel on their shoulders through a crowd. They wear a dark coat and a flat cap, leaning forward under the weight.
Above

Tom Chick: The Museum of British Folklore

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About the Author

Liv Siddall

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Liv joined It’s Nice That as an intern in 2011 and worked across online, print and events, and was latterly Features Editor before leaving in May 2015.

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