Super Paper lives up to its name. The Munich-based magazine is both superbly designed and informative; it updates its readers on art exhibitions, music and club events in the local area; it offers insightful articles on wider cultural and social issues; and it entertains its readers with satirical essays on the Bavarian lifestyle. “Each issue introduces a young as well as an established design studio, photographer or painter who accentuates a specific theme. The spreads include articles on art, fashion, places to be, exhibitions, literature, parties, and a chronological calendar. Most themes appear up to four or five times in a row. The magazine will then get a complete redesign," founder Hubertus Becker tells It’s Nice That.
The magazine celebrated its 100th issue only last month, prompting Hubertus to look back to Super Paper’s conception: “Super Paper started off as a collection of party flyers a decade ago and evolved into a monthly newspaper eight years ago. The motivation behind creating a free monthly magazine that finances itself through advertorials and ad space was to make high-quality content accessible at all the bars, cafés, stores and clubs the content concerns. It puts a very personal filter onto Munich’s culture and distills it into 40 printed pages.”
Hubertus works with editors Sonja Steppan and Mirko Hecktor to conceptualise, create and deliver the monthly magazine, while Mirko Borsche oversees Super Paper’s exciting and explorative art direction. “His Bureau has put an emphasis on playful typography and artistic fonts. With him guiding the design and bringing young as well as established creatives to the table, Super Paper has become a bag of modern graphical ideas,” Hubertus comments. The design evolves with each issue and can include anything from reinterpretations of traditional newspaper columns to immaculate comic book layouts that chronicle the month’s most anticipated events.
“Regarding the particular articles, all editors bring their own interests and expertise into the game so each issue is based on contemporary ideas and happenings in Munich. With the entire editorial staff being a loose circle of friends that occasionally hangs out and creates Super Paper out of pure passion, the magazine definitely highlights how fun it can be to have this exclusive hobby of creating content, both verbally and graphically,” Hubertus explains. This fun-loving approach is translated in the publication’s playful layout that, Hubertus remarks, can be multi-functional; it can either be repurposed as wrapping paper or serve as a conversation starter at the local pub or bar. With regular layout overhauls, the German publication ensures that its innovative design visually reflects its changing content and, consequently, maintains its position at the forefront of the magazine scene.