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A green and cream illustration of a plant in a measuring cup. The words “Green Green” are written in a bold, 3D script, alongside Japanese characters.

Weird and wonderful Japanese graphic design from Tadashi Ueda

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Date
8 July 2014

Thank God that in the barren scrap heap of graphic design littered with apps, bogus coffee shop logos and poorly thought-out iPad swipe features there is someone making work infused with joy, love and humour. Tadashi Ueda’s designs have such a child-like innocence and excitable fascination with exploration – he utilises colours and shapes laid out in unpredictable grids to take the viewer’s hand and lead them on a journey into his eyeballs to witness the way in which he sees the world.

A far cry away from some more super-nice stationary laid out on coloured backgrounds and shot with an HD camera, this work is experimental to the point of jumping categories from graphic design into art. We often wonder if Japanese graphic design is only appealing because of the mystery – the fact that the majority of us don’t know what the exotic characters even mean. I think this time it’s safe to say that that’s not the case – even if these posters were actually advertising a funeral of a loved-one, I’d still enjoy them.

A graphic poster on a pale blue background featuring stylised Japanese characters in red and green. Vertical text in the centre reads “2014年 6月 8日” alongside a blue ampersand.
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Tadashi Ueda: Untitled

A bright green poster featuring a mix of typography and abstract figures. Large red text at the top reads “Jaakko”, while the centre reads “WELCOME TO” alongside a dark green cross and Japanese characters.
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Tadashi Ueda: Yutaka Satoh + Gengo Yamaguchi + Tadashi Ueda

An illustration of a blue, stylised face set against a bright red background. Japanese text is laid over the image in a bold, black font, with the name “Yutaka Sato” and “Gengo Yamaguchi” at the bottom.
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Tadashi Ueda: Yutaka Satoh + Gengo Yamaguchi + Tadashi Ueda

A bright blue graphic featuring the word “LOVE” repeated in yellow typography. The text is arranged across pink geometric shapes and accompanied by several pink hearts.
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Tadashi Ueda: Untitled

A minimalist illustration of a car rendered in thin black lines on a bright red background. The word “CAR” appears in the top left, with the name “Tabashi Ueda” written vertically in the bottom right.
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Tadashi Ueda: Toner Party (Neon Color Posters)

A line illustration of a beer mug with a frothy head and bubbles inside, set against a bright yellow background. The word “BEER” is written in spaced-out capital letters below the glass.
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Tadashi Ueda: Toner Party (Neon Color Posters)

An illustration of a cigarette pack on a bright green background. The pack is rendered in simple black outlines and reads “TABACCO”.
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Tadashi Ueda: Toner Party (Neon Color Posters)

A graphic illustration featuring red and beige circles arranged in two rows within a grey rectangle. Below, a red 3D number “14” is separated by the vertical text “Happy New Year.”
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Tadashi Ueda: New Year Card 2014

A black and white zine cover titled “a PAPER” in a bold, slanted banner. The layout features fragmented text and lines, including the words “Vol.2 SMELL”, “2013 June”, “TAKE FREE!” and the names “Yutaka Satoh” and “Tadashi Ueda”.
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Tadashi Ueda: a PAPER Vol.2

A graphic poster on a pale yellow background featuring the word “SABOTEN” in large, outlined block letters. Below, a halftone image shows a cactus in a measuring jug, flanked by the word “Green” repeated three times in a flowing, 3D script.
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Tadashi Ueda: 少し前からサボテンを育て始めました。

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About the Author

Liv Siddall

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Liv joined It’s Nice That as an intern in 2011 and worked across online, print and events, and was latterly Features Editor before leaving in May 2015.

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