The Kenjio Sano-designed 2020 Tokyo Olympics logos have been unveiled. The Japanese graphic designer and founder of Tokyo-based studio MR_DESIGN created both the Olympics and Paralympics logos, using a red circle in each to reference the Japanese flag. These form a pattern with blocks of grey and gold. Elements of the pattern are isolated to form a letter T for the Olympic logo – said to represent “Tokyo, Tomorrow and Team” – while the Paralympic logo uses those shapes to form a vertical equals sign.
A video has also been launched, showing how the logo can be used and modified over different applications.
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Emily joined It’s Nice That as Online Editor in the summer of 2014 after four years at Design Week. She is particularly interested in graphic design, branding and music. After working It's Nice That as both Online Editor and Deputy Editor, Emily left the company in 2016.