Geoff McFetridge creates limited edition cycling kit for Rapha

A keen cyclist himself and a member of Rapha’s cycling club in LA, Geoff’s collection features the various shapely characteristics of cyclists.

Date
8 July 2020
Reading Time
2 minute read

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The artist Geoff McFetridge has designed a limited edition cycling kit for Rapha, and it’s nice enough to get us seriously thinking about taking up cycling. A member of the Rapha Cycling Club in his home of LA, for Geoff, the joy in the sport stems from a want to keep “his eyes open to the world around him,” reads a release from Rapha, and in turn, this collection “boldly represents cycling culture on the whole.”

A wide collection including everything from hats to socks (the socks!), jerseys and shorts, the bulk of the designs feature Geoff’s signature circular characters in cycling poses, backs arched and bums poised in the air. Developing this style, Geoff adds on the process that “Designing a cycling kit is like sculpture,” he says. “A painting is simple, you just draw it or sketch it and it changes from something simple to something complicated. Something rough to something finished. Whereas a cycling kit is a dimensional thing.”

This also relates to how, when cycling, “The body conforms to the machine, the machine is the bicycle and is unmoving so the contortions and shapes we take to conform to the machine are pretty cool,” explains the artist. By then removing the bodies away from the bike, Geoff’s visualisation of cycling aims “to speak to the separation of body and mind,” he continues. “As a cyclist, I think you understand how powerful the mind is. You don’t get fitter necessarily, you just train your mind.” As certain shapes and movements were explored artistically by Geoff, his process also became a new playful “Rapha Cycling Club” logo, with certain letters resembling little legs peddling away.

The collection is available now, although it looks like those socks have already sold out!

GalleryGeoff McFetridge x RCC

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About the Author

Lucy Bourton

Lucy joined It’s Nice That as an editorial assistant in July 2016 after graduating from Chelsea College of Art. In October 2016 she became a staff writer on the editorial team and in January 2019 was made It’s Nice That’s deputy editor. Feel free to get in contact with Lucy about new and upcoming creative projects or editorial ideas for the site.

lb@itsnicethat.com

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