Super-crisp skincare branding from Swedish studio Bedow

Stockhom design studio Bedow don’t have to do much to impress us these days, they’ve long since proved their skill with exceptional branding and packaging projects for some of Sweden’s most exciting industries. Their heat-sensitive beer bottles for Mikkeler were arguably one of our favourite pieces of packaging last year, and they’re still going strong in 2013 with their latest work for iNature Skincare. Simple watercolour marks differentiate between each product in a range otherwise defined by crisp typographic renderings of Atlas Grotesk. It’s a simple piece of branding for a simple, product. And where skincare’s concerned, simple always seems to be the goal.