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A comic strip illustration of two people discussing makeup. One person has intricate, butterfly-like patterns painted across their face in yellow and purple. The panels include dialogue such as “What happened to your face?” and “I told you, my channel will be about makeup.”

Leebin Soyeon depicts shame trapped in translucent objects from jellies to balloons

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Date
8 August 2019

Shame. We’ve all felt it from time to time and dating back to Eve’s fall, the feeling of discomfort is an integral part of human existence. For the Korean illustrator Leebin Soyeon, who “often feels shame about a lot of things”, the emotion has been so prevalent, it’s even become a source of inspiration for her latest publication.

Titled Shape of Shame, the illustrator captures moments of shame through a beautifully crafted graphic novel. Leebin’s highly original drawing style, which utilises a melting pot of muted amber, turquoise and violet tones, acts as the underpinning engagement throughout the comic. She illustrates the things we feel most shameful about trapped in translucent objects from jellies, balloons, slime and so on.

“I know very well that my feelings of shame don’t come from immorality, mistakes or imperfections” explains Leebin. “It’s because of the incongruity that comes with not being able to meet the womanly role that my parents, society or men set.” Despite these conventional pressures, Leebin finds herself freed in the day-to-day trivial jokes that provide a release. And in turn, she visualises feelings of shame through humour in an attempt to normalise them. “That’s why I decided to put something that causes shame into translucent objects, like jokes,” she says on the matter. “I thought if I made an illustration art book about the aforementioned, it would become more about human universality rather than focusing on my own personal shame.”

A comic strip featuring a small person surrounded by large, rounded, translucent figures. In the first panel, two figures look down at the person, with speech bubbles reading “Hey, hey! Look at her tits.” and “Yeah, I’m watching them.” The second page shows the person reflecting on their body in a shop, with text asking “Why do I have all kinds of shame?” and “Maybe I should buy this.” as they hold up a white bra.
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Leebin Soyeon: Shape of Shame

In its first issue, Pilot Episode, Leebin depicts a YouTuber who arbitrarily reveals parts of her life online, but faces more criticism on her actions because of her gender. “They [women] are excessively asked to take more responsibility, integrity, political correctness, morality and gratitude in return of profiting from YouTube,” says Leebin. She likens the video uploading website to a “real-time Netflix” where you can watch a lot of videos but are more realistic than the dramatisations on Netflix. “It’s a window to see how social culture and phenomenas are used and reflected,” and as a result, Shape of Shame was planned to be a sitcom like on Netflix.

Under the usual circumstances, Leebin can become “so obsessed with the perfect drawing technique” she can spend a rather long time on one drawing alone. But with the long-term nature of Shape of Shame however, the illustrator had to carefully plan her time to be as efficient as possible. “I came up with some rules and styles before starting the series” she adds. “I chose three or four colours and created a realistic and surreal background by picking out parts of the drawings that are slightly transparent, and then intertwined them with other colours and a low transparency. Ultimately, she wanted the publication to look as if it should have been Risograph printed, without looking too much like Riso.

Currently working on the second episode of the publication which sees the protagonist’s Youtube channel tackling Marie Kondo’s cleaning theorems, Leebin is also working on a collection of illustrative art books titled I Love You. This new series centres around female sociopaths and psychopaths using Cupid and hearts as visual motifs. As well as organising an exhibition that will be lit by candlelight, and display illustrations set within candles, the illustrator hopes to broaden her international market while continuing to create works that challenge her both creatively and emotionally.

A two-page comic strip featuring a character with a large, round head and a small body. The first page shows a surreal, abstract landscape with floating spheres and a vertical pill-shaped structure. The second page is a grid of panels depicting a conversation and a person looking at a screen.
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Leebin Soyeon: Shape of Shame

A comic strip across two pages showing a person reacting to a makeup tutorial video. The first page shows a screen with the title “Wormwood&Garlic - First Impression/ Growth Makeup” and a person looking on with a concerned expression. The second page depicts the person lying on the floor in distress, surrounded by positive comments like “Congrats!” and “Love it! :)”.
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Leebin Soyeon: Shape of Shame

A comic strip page featuring a confrontation between two people. In the left panels, a person with blonde braids argues with a person in a black shirt, with speech bubbles reading “Me what...?” and “Your nipples!”. The right side shows the scene shifting to a public transport setting, where the person in black is surrounded by large, purple, distorted figures.
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Leebin Soyeon: Shape of Shame

An illustration of a two-page comic spread. The left page shows a hand interacting with a red-tinted smartphone interface, while the right page features a series of panels with a figure and speech bubbles.
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Leebin Soyeon: Shape of Shame

A comic strip featuring a person with long blonde hair who records themselves on a handheld device. In the first panel, they speak to their followers about a yoga class and a “spiritual journey”. The following panels show the person travelling to a friend's house to help edit a makeup vlog. The final panel shows a close-up of a finger pressing a doorbell.
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Leebin Soyeon: Shape of Shame

A comic strip across two pages. On the left, a person in a yoga studio confronts another person in a locker room, with dialogue bubbles including “Yogii this is the lady’s locker room.” The right page shows the same person looking uneasy, surrounded by large, stylised faces with neutral expressions. A caption reads, “He seems nice, but something about him makes me feel don’t compfy.”
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Leebin Soyeon: Shape of Shame

An illustration of a comic strip across two pages. On the left, a person leads a group in a spiritual exercise, with speech bubbles reading “Don’t compare yourself with others” and “Now, close your eyes.” The right page shows the person standing with their hands on their chest. Surrounding them are bubbles containing the words “Insight,” “Spiritual growth,” “Vision,” and “The third eye teaches us.”
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Leebin Soyeon: Shape of Shame

A digital illustration in two parts. On the left, a small figure stands atop two giant, glowing white feet against a dark green background. On the right, a comic strip shows a figure reacting with speech bubbles that read “Urghhhhhhhhhh”, “WHAT?” and “SERIOUSLY?”.
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Leebin Soyeon: Shape of Shame

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About the Author

Jynann Ong

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Jynann joined It’s Nice That as an editorial assistant in August 2018 after graduating from The Glasgow School of Art’s Communication Design degree. In March 2019 she became a staff writer and in June 2021, she was made associate editor. She went freelance in 2022.

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